We wish to be a mainstream institution because we aim to attract a wider audience and stray away from targeting a niche audience. this is because our genre is based around attracting a large number of people rather than a specific group. we wish to be a mainstream institution as it will mean that more people will come and see the film and this will also mean that people will be able to see our film in a mainstream cinema. By looking at other mainstream film openings it will mean that we will be able to see what a successful mainstream film opening looks like. this will also mean that we will have to create a moving institutional logo as this is very common for mainstream films.
We want to be like other mainstream companies, such as Paramount, as they are successful well known companies. To do this, we will make sure our film opening is in the same style as this company would produce. In the way that it looks like a high produced film and is professional.
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